Our Values

As words:

  • Integrity
  • Honesty
  • Transparency
  • Ethical
  • Leadership
  • Innovation
  • Fair
  • Friendly and approachable
  • Take ownership

Elaboration, Examples

  • Open and Transparent
    • Let the client see what we’ve done and why we did it – they can do it too.
      • Via training, handover explanation.
    • The aim is to take a company from first steps in smart device technology to having genuine confidence.
  • We shall remain at the forefront of device technology.
    • Thought leadership.
  • We shall remain innovators in our field and shall continue to help client companies innovate.
    • Examples: Our team members hold a patent in IoT communications protocols, have helped clients innovate in multiple vertical markets including sports technology, smart factory, mobility, nanoanalysis…
  • We will not be involved with products that could either harm people or the environment or deal with organisations or governments that have a poor record in these areas.
  • In business, we shall behave in an ethical manner.
  • We shall treat all clients professionally and fairly and provide to them high quality solutions in a timely manner.
    • In return, we expect to be treated fairly and professionally by the client and paid adequately for the work we do.
  • We shall be without prejudice in race, gender, colour, religion or sexual preference.
  • We shall play a part in ensuring we respect the environment.

Behaving Ethically Within our Specialism

  • Where we can do so in the course of our work, we shall work to ensure that the IoT and device technology areas do not:
    • Become dominated by a small number of companies.
      • E.g. develop solutions that work on both Amazon AWS and alternative open-source platforms.
    • Spy on users.  Where we are involved in acquisition and storage of data, we shall try to ensure the end user is treated fairly and that information transferred is explained clearly and transparently.